Communications and Outreach Manager
Classification: full-time, exempt
Salary range: $37,000-$46,000, commensurate with experience
Reports to: Executive Director
Summary:
Responsible for planning and overseeing museum-wide strategic communications to increase public awareness and involvement. Develops and manages communications, outreach activities, and sponsorships, coordinating efforts with exhibitions, public engagement, and membership.
Responsibilities:
- Establish and implement museum-wide communications plan; gather needs and input from museum management team; update and revise plan as needed.
- Develop content and manage social media platforms; maintain email contact list and facilitate e-mail communications such as the e-newsletter and e-blast notices; assist with digital programming.
- Oversee development of the members’ newsletter and annual report, manage production and mailing; oversee development and production of other print communications and brochures.
- Develop and manage digital promotions, e.g., Museum Minute and other promotional videos.
- Update website and develop new content in coordination with exhibitions and public engagement.
- In consultation with exhibitions and engagement areas, identify and pursue opportunities for exhibition and program sponsorships.
- Develop content and implement Douglas County History segment on KLWN; assist in securing program sponsors as needed.
- Develop and facilitate media and public relations activities, including news releases and media interviews; serve as a spokesperson for the museum as needed.
- Plan and implement advertising, in coordination with exhibitions and public engagement.
- In coordination with public engagement area and board of Directors, plan and implement promotional activities, contests/giveaways/discounts, and museum representation at community events.
- Serve as liaison with Outreach Committee of the Douglas County Historical Society Board of Directors.
- Other duties as assigned.
- Bachelor’s degree in communications, journalism, or other related area OR 2-3 years progressive experience in the marketing field required.
- Prior experience working with museum or non-profit communications preferred.
Other Skills/Qualifications:
- Familiarity with graphic design and web development/analytics software, experience with Adobe Photoshop, Canva, Microsoft Publisher, WordPress, and Google Analytics preferred.
- Strong attention to detail, good writing skills, strong analytical and problem-solving abilities.
- Strong interpersonal skills, ability to work as part of a team, and without direct supervision.
- A healthy sense of humor and ability to adapt and prioritize effectively in a busy work environment.
Interested applicants should email letter of interest, resume, and names/contact information of 3 references to Steve Nowak, Executive Director, snowak@watkinsmuseum.org.