Creator Correspondent Program

Front Office Sports The Arena is seeking students, athletes and college basketball creators whose content offers unique vantage points in proximity to March Madness. By partnering with Front Office Sprots, these creators will reach an audience of over 1 million engaged followers while amplifying their personal brand to an audience base of sports prosumers. The Arena offers network-building introductions within the sports media category and future opportunities to work with FOS and its brand partners.

This boots-on-the-ground approach to a major sports moment will provide basketball fans a 360-degree view of the Madness beyond the boxscore. Storytelling angles that inspire us include:

• Travel vlogs covering the long days from college town to major market

• Team staff's point of views as Cinderella stories take shape and share a sense of hope

• Journalism students interviewing players and elevating the school's story with insider access

• Uniforms and fashion, from game day jerseys, warmup looks and coaches' sidelines style

• Mega fan POVs from the stands, merch tent madness and concession stand prices

• The host city hustle, from arena preparation to the economics of sports tourism

• The shining moments that occur off-court: merch unboxing, powerful post-game speeches, bus-ride story times, and pregame playlists

All content with support our FOS priority categories through the lens of March Madness

Our content categories: Media, Real Estate, Human Interest, Fan Experience, Women in Sports, Sports Culture, Working in Sports, Future of Sports, Finance, Marketing.

What it means to be part of The Arena

Your content, brand or persona aligns with the FOS Brand, whether you are a social creator sharing FOS headlines, an athlete insights from the huddle, a team or league employee giving behind the scenes views, or a megafan tracking the pulse of sports and culture. The FOS social team will regularly engage with your content and keep you top of mind for mini activations and social campaigns around tentpole moments. Put simply, the Arena is the larger FOS community; you bring different angles to the business of sports - just like how every fan in an arena has a unique view.

Reach out to hilary@frontofficesports.com, caroline@frontofficesports.com, victoria@frontofficesports.com or jonny@frontofficesports.com