News Branding Specialist
This position will oversee all aspects of daily, weekly and monthly promotion and marketing for the local news department. We create news promos, POPs and special event branding campaigns.
Salary: Commensurate with experience
Closing date: Dec. 18, 2023
Essential functions
• Candidate will oversee all aspects of the promotions, production and marketing and will assist in developing marketing plans for the local. news department.
• He/she will facilitate the writing of all copy to include but not limited to on-air promotion, social media and special news projects.
• Will work with news director, producers, assignment editors and talent in the execution of branding materials.
• Must execute refined production skills, including writing, editing and shooting techniques.
• Manage and maintain overall promotional continuity, branding and assist the local news department in the writing, shooting and editing of marketing/promotional materials.
Competencies
• Must be creative, relevant and a strong leader.
• Must have exceptional eye for detail, organizational skills, proofing and clearly and understand station branding.
• Must be able to work under strict deadlines, multitask and deal with a fast-paced stressful environment.
• Knowledge of the market demographics, social activities and community leaders.
Required education and experience
• Must have three years management experience or equivalent; experience working with community leaders.